When Life Hands You Lemons….

You know how this is going to end, right? It's not what everyone wants to hear when they're going through a tough time. But, life does have a way of throwing you off balance when you least expect it. Call them what you will -- obstacles, road bumps, trials (or my favorite... a pain in … Continue reading When Life Hands You Lemons….

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Everything You Need to Know About Humanising Your Brand

Branding is changing. People aren't just sucked in by logos and slogans anymore. They want real-time, human, interaction. Now, more than ever, businesses are beginning to make a change in their tone, voice and way that they approach customers. A change that, I think, is for the best. The landscape of B2B and B2C is … Continue reading Everything You Need to Know About Humanising Your Brand